Regents approve 'competitive cheer' as sport

Apr 13, 2023

The Rise of Competitive Cheerleading

It's official! The Regents have approved 'competitive cheer' as a sport, recognizing its growing popularity and the immense skill set required. This groundbreaking decision has ignited a wave of excitement within the cheerleading community and the broader sports landscape. In this article, we'll explore the implications of this decision on the business and consumer services industry, specifically in the realm of SEO services.

A New Era for Cheerleading

Gone are the days when cheerleading was solely considered a sideline activity. Competitive cheerleading has emerged as a highly competitive athletic pursuit, demanding strength, flexibility, coordination, and exceptional teamwork. With the Regents' approval, cheerleading joins the ranks of traditional sports, opening doors for increased recognition and broader opportunities.

Opportunities for Business and Consumer Services

1. SEO Services for Competitive Cheerleading

The inclusion of competitive cheerleading as a sport presents a significant opportunity for SEO services providers. As the industry adapts to this new development, businesses and organizations involved in competitive cheerleading will seek capable professionals to optimize their online presence. From local cheer gyms to national cheer competitions, SEO services tailored to this niche will be essential in gaining visibility, attracting new athletes, and engaging with the cheerleading community.

2. Event Planning and Promotion

In the realm of event planning and promotion, the rise of 'competitive cheer' as a recognized sport brings increased demand for top-notch services. Cheerleading competitions, showcases, and related events will require meticulous planning, effective marketing strategies, and comprehensive online promotion. Businesses specializing in event management and promotion can leverage their expertise to support the growing needs of the competitive cheerleading industry.

3. Apparel and Equipment Suppliers

With competitive cheerleading's journey to official sport status, there will be a surge in demand for high-quality apparel and equipment. Cheerleaders and teams will be on the lookout for fashionable uniforms, shoes, accessories, and top-tier equipment to enhance their performance. This presents a golden opportunity for suppliers in the business and consumer services industry to cater specifically to the unique needs of competitive cheerleading athletes.

The Role of SEO in Elevating Competitive Cheerleading

1. Enhancing Visibility

With competitive cheerleading gaining recognition as a sport, the need to enhance the visibility of cheerleading-related websites, blogs, and online platforms becomes paramount. SEO services equipped with in-depth knowledge of the cheerleading landscape can optimize websites to appear prominently in search engine results, increasing visibility and attracting a broader audience. Strategic keyword targeting, engaging content creation, and effective link building are just a few tactics that SEO professionals can employ to elevate the online presence of competitive cheerleading entities.

2. Building Engaging Online Communities

The acceptance of competitive cheerleading as a sport opens doors for the creation of vibrant online communities. SEO services can play a crucial role in establishing and nurturing these communities, thereby fostering engagement, sharing valuable resources, and driving organic growth. By developing social media strategies, implementing content marketing initiatives, and leveraging influencers in the cheerleading realm, SEO professionals can help create thriving online hubs for cheerleaders, parents, coaches, and fans.

3. Optimizing Local Search Visibility

Local SEO strategies become even more critical in the context of competitive cheerleading. With the sport's growing popularity, individuals and teams seek local cheer gyms, training facilities, and competitions within their vicinity. SEO specialists can optimize local search visibility, ensuring that businesses offering competitive cheerleading services and facilities appear prominently in relevant local search queries. This enables them to connect with their target audience and capitalize on the expanding market.


The Regents' decision to approve 'competitive cheer' as a sport sets the stage for exciting opportunities within the business and consumer services industry, particularly in the realm of SEO services. As the demand for cheerleading-related services grows, SEO specialists can leverage their expertise to support competitive cheerleading businesses, enhance visibility, and foster online engagement. This new era of competitive cheerleading promises a thrilling journey ahead for athletes, businesses, and enthusiasts alike. Stay ahead of the game with our top-notch SEO services tailored to the evolving needs of the competitive cheerleading industry.

Mark Hermeling
It's great news to see that competitive cheer has finally been recognized as a sport! This decision acknowledges the hard work and dedication put in by these athletes and highlights the immense skill set required for this sport to thrive. I'm excited to see the positive impact this will have on the cheerleading community and the wider sports landscape. Well done, Regents, for making this groundbreaking decision!
Nov 11, 2023
Angelyn Davis
So glad to see competitive cheer finally recognized as a sport! It's well-deserved recognition for the hard work and dedication of these athletes.
Oct 16, 2023